--- title: After the Letter Drops Webinar 2026 description: Join Woods Valldata’s After the Letter Drops webinar for practical insights on direct mail performance, follow-up strategy, and what to do next after your mailing lands. image: https://info.woodsvalldata.co.uk/hubfs/Making%20Direct%20Mail%20Work%20Harder%2026%20LinkedIn%20Post.jpg --- [![WV\_logo\_1](https://info.woodsvalldata.co.uk/hs-fs/hubfs/WV_logo_1.png?width=300&height=25&name=WV_logo_1.png "WV_logo_1")](https://www.woodsvalldata.co.uk/) ## ON DEMAND # Woods Valldata presents... ## After the Letter Drops Webinar 2026 Exclusive to UK charity fundraisers Direct Mail is an excellent channel to build and nurture your donor base - but what happens after the letter hits the mat? We share some of our top tips for DM response alongside industry experts who look at what happens next for the best possible supporter experience.  What you’ll get: - Top tips and insights on how to optimise your supporter experience following a direct mail campaign   Your Panel \- Helen Halahan, Head of Marketing at [Woods Valldata](https://www.woodsvalldata.co.uk/) \- Matt Jones, Manager of Account Management at [Woods Valldata](https://www.woodsvalldata.co.uk) \- Andrew Sargent, Head of Analysis at [Sequoia Insights](https://sequoia-insights.com/) \- Lesley Pinder, Founder at [Compass](https://www.teamcompass.co.uk/)   This session isn’t right for everyone but is it right up your street? It’s perfect for you if: \- You are working in individual giving fundraising and exploring how to optimise your supporter experience - especially for direct mail-based campaigns. Please note: by registering to attend you opt-in to receive information about this event and future Woods Valldata events. You can opt-out at any time. ### Watch on demand Available on demand free to UK charity fundraisers, this 60-minute webinar explores principle and top tips on how to make direct mail work harder. [![Making Direct Mail Work Harder 26 Banner Image](https://info.woodsvalldata.co.uk/hs-fs/hubfs/Making%20Direct%20Mail%20Work%20Harder%2026%20Banner%20Image.jpg?width=2000&height=1125&name=Making%20Direct%20Mail%20Work%20Harder%2026%20Banner%20Image.jpg "Making Direct Mail Work Harder 26 Banner Image")](https://info.woodsvalldata.co.uk/the-lowdown-individual-giving-insights-webinar-2025-woods-valldata) ## Looking for more DM tips? Woods Valldata invited industry experts from mailing, data and creative to join us in this one hour webinar to explore how we can optimise this valuable fundraising channel. ## Make the most of our expertise Looking for support on your fundraising programmes? [Contact us](https://info.woodsvalldata.co.uk/consultation) for a free, no-obligation consultation to see where Woods Valldata can help. [![wv-stats](https://info.woodsvalldata.co.uk/hs-fs/hubfs/wv-stats.png?width=1395&name=wv-stats.png "wv-stats")](https://www.woodsvalldata.co.uk/services/lottery/) ![Data-strat-insight](https://info.woodsvalldata.co.uk/hs-fs/hubfs/Data-strat-insight.png?width=100&height=100&name=Data-strat-insight.png "Data-strat-insight") #### With you all the way [Our experts at Woods Valldata](https://www.woodsvalldata.co.uk/about-us/) will act as an extension of your team, managing all the administrative elements of your response handling and fulfilment programmes to make sure your supporters feel an appreciated part of your charity. ![Response-handling](https://info.woodsvalldata.co.uk/hs-fs/hubfs/Response-handling.png?width=100&height=100&name=Response-handling.png "Response-handling") #### Supporting you We know that choosing to partner with a third-party agency can be a big leap for charities; but rest assured, we’ll be right by your side with the ideal retention and stewardship solution for your organisation.  ![UKAS-ISO-9001](https://info.woodsvalldata.co.uk/hs-fs/hubfs/UKAS-ISO-9001.png?width=97&height=100&name=UKAS-ISO-9001.png "UKAS-ISO-9001") ![UKAS-ISO-14001](https://info.woodsvalldata.co.uk/hs-fs/hubfs/UKAS-ISO-14001.jpg?width=97&height=100&name=UKAS-ISO-14001.jpg "UKAS-ISO-14001") ![UKAS-ISO-27001](https://info.woodsvalldata.co.uk/hs-fs/hubfs/UKAS-ISO-27001.jpg?width=97&name=UKAS-ISO-27001.jpg "UKAS-ISO-27001") ![PCIDSS (1)](https://info.woodsvalldata.co.uk/hs-fs/hubfs/PCIDSS%20(1).jpg?width=194&height=131&name=PCIDSS%20(1).jpg "PCIDSS (1)") ### Joe Campbell #### Supporter Care Manager Samaritans ![trans](https://info.woodsvalldata.co.uk/hs-fs/hubfs/trans.gif?width=10&name=trans.gif "trans") ![Samaritans Logo](https://info.woodsvalldata.co.uk/hs-fs/hubfs/Samaritans%20Logo.jpg?width=766&height=205&name=Samaritans%20Logo.jpg "Samaritans Logo") “There's lots of things that need to be done when migrating to a new supplier. Woods Valldata made it all doable and the process felt calm.” ### Catherine Weston #### (Formerly) Fundraising Officer The National Trust ![trans](https://info.woodsvalldata.co.uk/hs-fs/hubfs/trans.gif?width=10&name=trans.gif "trans") ![The National Trust Logo](https://info.woodsvalldata.co.uk/hs-fs/hubfs/The%20National%20Trust%20Logo.png?width=500&height=500&name=The%20National%20Trust%20Logo.png "The National Trust Logo") “The confidence in the sector knowledge and industry experience that Woods Valldata provides has been invaluable in helping us achieve our fundraising ambitions.” ![Services Banner](https://info.woodsvalldata.co.uk/hs-fs/hubfs/Services%20Banner.jpg?width=1140&height=87&name=Services%20Banner.jpg)